VAN LEZEN NAAR KIJKEN (from reading to watching)
Direct mail for the agency where I was working. We made a movie for Hospital Ikazias annual report of 2010 instead a printed version wich would be like 200 pages thick. That's why we had the idea to make a short video which would explain why a movie is much more efficient than a printed annual report. We shot the movie, copied it to a DVD and send this to our customers to tell them why they also should let us make a movie of their annual report.
 
Client: De Zaak Launspach
Agency: De Zaak Launspach
Personal role: Concept, Art Direction, Copy, Design, Video editing (with David Launspach)
Models: David Launspach and I (Paul)
Year: 2011

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